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Theme Builder now allows you to easily control search engine robots/crawlers.

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Document Title Customisation

Whether you want a static title, a dynamic title or a mixture of both, Theme Builder gives you complete control:

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The title can be just static text or even include macros to output the site title, space title and page title.

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Page labels automatically create meta keywords in the HTML:

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This is particularly useful if you have enterprise search appliances or web services which look for specific terms in your metadata vocabulary.

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You can define the page description by simply wrapping content in the excerpt macro:

Code Blocknoformat
{excerpt}Theme Builder provides isa thenumber onlyof theme that lets you optimise Confluence for search engines!options that...{excerpt}

Will result in the following being added to the HTML:

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<META name="description" content="Theme Builder is the only theme that lets you optimise Confluence for search engines!">

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If you don't specify an excerpt, the wiki will generate one automatically.

Automatic Author

Easily output the Author meta tag based on the person who created the page:

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Deferred Panel Loading

Demote the importance of boilerplate content in panels such as the header, footer and sidebars by optionally loading any of them after the main page content:– pic –

A search engine will see a very different structure to the page than an end-user - finally a win, win situation!

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A breadcrumb trail output at the top of the page makes search engines think those links are most important - by default Theme Builder outputs the breadcrumb links after your content to give higher priority to page-specific links:

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You can make the breadcrumbs appear anywhere when the site is viewed by end-users, but search engines will always see them after the rest of the page content.

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We've spent even more time cleaning up the HTML output by the theme - we've simplified it, we've validated it and we've made it more semantic than ever before!– pic showing a tag with highlighted attribs, etc? –.

We've reduced HTML clutter, such as inline scripts and styles, to an absolute minimum (some "cruft" is still required by Confluence) leaving the vast majority of the markup dedicated to content, navigation and basic layout.